tnotley's blog

Video for Change and our “Taxonomy of Impact”

This post considers the types of impact Video for Change practitioners can contribute to. It also discusses how our 'taxonomy of impact' has been integrated into the early development of our Video for Change Impact toolkit.

Understanding the Practices and Impact of 'Media at the Margins'

This post looks at the work of Professor Clemencia Rodriguez who has spent twenty years researching and supporting citizens’ media initiatives in Colombia. In reporting on a talk and workshop Clemencia gave last week in Sydney, I consider what the video4change network might learn from her ideas, theories and methodologies in our own efforts to better plan for and document impact.  

Video for Change Working Paper: Creating and Measuring Social Impact

The video4change network has been collaborating on a project with researchers to identify opportunities, needs, challenges and barriers for creating and measuring social impact within Video for Change initiatives for the past three years. By releasing this working paper, we hope to continue an ongoing conversation among Video for Change makers about what is required to design for and evaluate ethical impact.

Video for Change Impact Survey: Key Findings

In October 2014 we asked Video for Change practitioners to complete a survey to help us better understand impact design and impact assessment practices and needs. 41 people completed our survey and by far most were working in Asia (91%) followed by North America (21%), Latin America (19%) and Australia/Oceania (19%). There were also 4 respondents working in the MENA region and 4 in Sub-Saharan Africa. The majority of the respondents (51%), worked as independent video-makers, 38% worked with organisations who exclusively engaged with video and 36% worked with organisations that focus on social change but not necessarily on the use of video. Most of the respondents had more than 5 years experience working in the area of Video for Change. 

Video Volunteers Impact Case Study

Videomaker: Amol LalzareOrganisation: Video VolunteersVideo Title: Indian Railways Blind to DisabilityIn our last post we talked with Indian NGO, Video Volunteers, and we discussed their Video for Change model and how they measure impact. In this post we examine the impact of one of the videos made by Video Volunteers.Video background:Amol Lalzare is one of 120 Video Volunteer Community Correspondents who works with the Indian NGO, Video Volunteers. In October 2012 he posted the above 5-minute video to Video Volunteers’ IndiaUnheard video-sharing platform. The video tells the story of a community of 350 visually impaired residents of Vangani, a town located in the outlier districts of the city of Mumbai, who earn their living by selling wares to commuters in train compartments. Amol’s video focuses on the tragic accidents and near-accidents that have taken place because there is no foot-bridge to allow the visually impaired community to safely access the train platform.The video was embedded on IndiaUnheard with additional information and a call to action that provided instructions for people to call Central Railways to demand a bridge be built. A petition was also started on, which received more than 6000 signatures. Four months after the video and campaign were launched, and after multiple meetings, the Central Railways announced that they had allocated funds to construct the bridge. [1]


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