In early 2013 the video4change network began a research project in collaboration with MIT's Center for Civic Media and Open Documentary Lab to explore the impact of Video for Change, with a focus on the approaches prevalent in the network. Those approaches are mostly short form, advocacy videos that emphasise participatory methodologies and are focused on the Global South.
The first stage of the research produced a scoping report and series of blog posts that included interviews with network members along with specific impact case studies. The scoping report, including recommendations for this coming stage, is available here. This report will also soon be made available in Spanish and Arabic.
Having wrapped up the first stage, EngageMedia, OpenDocLab and research consultant Tanya Notely will begin Stage Two. This stage aims to:
- Improve the quality of Video for Change work and enhance collaboration in the field by developing shared understandings of how video can create impact;
- Raise the profile of Video for Change and promote it as a change-making practice;
- Develop shared evaluation and impact assessment methodologies, resulting in a toolkit that enables video makers and campaigners to effectively measure and understand the impact of their work;
- Build the Video for Change field by improving feedback systems and knowledge knowledge sharing via an online space that allows the Video for Change community to share tactics, strategies and lessons learned.